Graphic Design

Nothing downstream is better than the artwork it came from. Files are built for the process they will run on -- spot colours and clean vector for screen print, a simplified stitch-aware version for embroidery, full-resolution raster at actual print size for DTF and DTG.

What Graphic Design covers

  • Logo Design

    Not one picture -- a set. Primary lockup, horizontal and stacked variants, an icon for profile pictures and favicons, and one-colour, black, white and reversed versions. You get vector source plus EPS and PDF for printers, SVG for web, and transparent PNG at several sizes. Colour is specified in HEX, RGB and CMYK and with a spot reference, because that is what ink mixing, thread matching and pad printing get keyed to. Clear-space and minimum-size rules included, and the typefaces named.

  • Business Cards

    Designed and delivered as a print-ready file built to the printer's spec -- correct trim size, bleed, a safe margin inside the trim, CMYK, images at print resolution, fonts outlined or embedded -- plus a digital proof to approve before anything runs. Finishing such as spot UV, foil, emboss, die cut, rounded corners, heavy stock or painted edges each needs its own layer or dieline in the file.

  • Flyers

    Copy laid out with a real hierarchy, then delivered twice: a print-ready PDF built with trim, bleed, safe margin, CMYK and print-resolution images, and a web version in RGB sized for feed, story and square formats.

  • Animation

    Logo stings, motion graphics and short explainers. Scope is agreed before anything moves -- length, aspect ratios, whether there is audio -- because revising after animation has started is expensive. A storyboard or animatic is approved first; that is the stage where changes are cheap and where the revision rounds live. You get an MP4 master plus per-platform exports, MOV with an alpha channel where it has to sit over something, and GIF or Lottie for web and interface use.

  • Packaging Design

    Artwork built onto the manufacturer's dieline, in layers, so the print run and every special process land where they are supposed to. Print layers, plus separate layers for spot varnish, foil, embossing, and white ink on clear or metallic stock. You supply the barcodes you own and any content your product category is legally required to carry -- regulated categories have their own labelling rules and should be reviewed by someone qualified in that category. We lay the copy out; we do not advise on it.

  • Clothing & Merch Design

    Production-ready artwork separated by the method it will be decorated with: spot-colour vector for screen print, a simplified stitch-aware version for embroidery, and full-resolution transparent raster for DTF and DTG. Print size and position are specified relative to the collar and centre chest, along with the garment colours it is built to work on, plus a mockup sheet showing the design on each one.

  • Vector Redraw & Artwork Prep

    Rebuilding a logo that only exists as a small, blurry image into clean vector that can be printed at any size, stitched, engraved or cut. A screen-grabbed JPG cannot be separated for screen print, digitised for embroidery or cut on a plotter -- it has to be redrawn. Also covers colour separation, resizing for a specific placement, and cleaning up a file that will not run as supplied.